- Products
- Casino Platform, Sportsbook, Live Casino, PAM, CRM & Bonusing, Game Aggregation, Affiliate Software, Payments, Odds & Data Feeds, Lottery
- Licences
- UKGC, MGA
Soft2Bet
Soft2Bet, founded in 2016, provides turnkey and modular/API casino platform, sportsbook and live casino solutions to operators in Denmark, Sweden, Malta and Ontario. It holds licenses from SEGOB, AGCO and MGA, is ISO 27001 certified, offers 12,500 games and 24/7 support with KYC/AML compliance.
Key facts
Checked 18 Sep 2026Highlights
- Licensed in
- Innovator of the Year (2026) — International Gaming Awards
- 5 named clients published, including ToonieBet
- Live in 8 named markets
Licenses & regulated jurisdictions
Third-party source
ONJN
Markets covered
Certifications
Pricing
revenue share, licensing, hybrid terms
Integration & product details
- Integration method
- API
- Game portfolio
- 12,500 casino games
- Currency & crypto support
-
- multi-currency support
- Crypto supported
- Support model
-
- 24/7 Live chat
- 24/7 CUSTOMER SUPPORT
- 24/7 Dedicated Support
- 24/7 monitoring
- SLA‑backed responses
- SLA-based support
- Company size
- 1000 Employees
- Key integration partners
- MEGA
- Built-in compliance tools
-
- Responsible Gaming
- Deposit Limits
- Self-Lockout
- Responsible Gaming Tools
- KYC/AML workflows
- KYC verification
- AML monitoring
- responsible gaming controls
- Recent news & activity Third-party source
-
- Soft2Bet launches “Player Experience Academy” initiative at SBC Summit
- Soft2Bet appoints Ryan Collinge as Executive Vice President
- Soft2Bet releases MEGA Shoot to support World Cup player retention
- Soft2Bet wins two EGR B2B Awards for mobile and casino software innovation
- Soft2Bet brings QuickCasino.dk to Denmark with a Rally-Inspired Brand Identity
- Soft2Bet presents Zinx in Romania, delivering a comprehensive digital arena for players
- Soft2Bet shortlisted in four categories at the EGR B2B Awards 2026
- Soft2Bet Opens 2026 with Five Brands, Four Sponsorships and a Full Pipeline
Portfolio
Brands and partners this supplier names publicly.
Recognition
+ 6 more named by the supplier- 2026 International Gaming Awards Innovator of the Year
- 2026 EGR Europe Awards – European Casino Platform Supplier
- 2026 EGR Europe Awards – European Acquisition & Retention Partner
- 2026 EGR B2B Awards Innovation in Mobile
What we found
Soft2Bet publishes its commercial model, which almost nobody here does: revenue share, licensing fee, or a hybrid of the two. That single line tells you more about how a deal will be structured than any feature list, and it means the first conversation can start at terms rather than at discovery.
The Global Gaming Awards EMEA named Soft2Bet Platform Provider of the Year in both 2025 and 2026, and EGR made it European Casino Platform Supplier in 2026. Back-to-back wins in the same category from a jury of operators and consultants is a stronger signal than a long list spread across unrelated prizes.
Licensing spans SEGOB in Mexico, the AGCO in Ontario, Romania's ONJN, Greece's EEEP and Malta — an unusual combination that pairs two of the strictest North American and European regimes with markets that regulated recently. ISO 27001 sits alongside. What this card lacks is the licence numbers themselves, so ask for them and check each in its own register before you shortlist.
The platform covers nine product areas, from casino and sportsbook through PAM, CRM, aggregation, affiliate and payments, with 12,500 games and a thousand staff behind it. Delivery is turnkey or modular over API — notably not white label, which means Soft2Bet expects you to hold your own licence.
MEGA is the piece worth asking about. It is Soft2Bet's own gamification engine, and the company keeps building on it — MEGA Shoot shipped for World Cup retention. Gamification bolted onto a platform by the platform vendor behaves differently from a third-party layer, usually better integrated and harder to leave behind. Five operator clients are named, including CampoBet and ToonieBet; ask for references running in your market.
Listed in
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